What is the EU Cookie Law

Essentially the EU Cookie Law is the EU e-Privacy Directive that is set to come into action on 26th May 2012 and what it means is that you have to get your visitors informed consent before placing a cookie on their machine. Here is a video explaining the EU Cookie Law and here is a link to the ICO website detailing the law.

What is a Cookie?

A cookie is a small text file that a website can store on your computer to help keep track of different things, like if you want to stay logged into a website, or your preferences within a website. You can read more about them on this HTTP cookie Wikipedia article.

What is the fuss?

Because cookies are just text files, they can be used to store pretty much anything the website author wants to store, which can cause many privacy concerns. Things like the Facebook 'like' button that can be used by Facebook to track people on websites other than Facebook have escalated the issue.

Is is just cookies?

No - The law also affects anything that acts like a cookie, for example: Flash Cookies HTML5 Local Storage The ICO has said that it isn't good enough to just re-implement the tracking some other way outside of cookie storage.


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When you become a member, we will NOT share data with trusted partners to help us perform statistical analysis. Your name and address information is used solely to process orders unless your prior consent is given. Without your consent, this information will NEVER be sold, given, rented or traded to others for purposes other than order fulfilment.